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Hi, welcome to Loco Music Company.

I first embraced the idea of Loco through Bikini Beach events. I am sure some of you will recognize Bikini Beach, starting out life in Sal, Cape Verde. But it was always my dream to build the only Beach Club in the World actually in the ocean—challenging, costly, and by far the most expensive internationally.

During the events we had planned, I invited local Cape Verdean artists to perform. I knew that by doing this, we could not only promote Bikini but also the artists themselves. Having become friends with many of the artists, I recognized that they lacked support and direction to establish themselves on the world stage. Most of the artists were underfunded and lacked support, but they still managed to achieve domestic fame through hard work and determination.

Under my philosophy “if you can, you should,” I decided to establish Loco as a Global Music Company initially to embrace Cape Verdean artists, but also to collaborate internationally with people I had met or become aware of over the years. I saw potential in the artists that nobody else was prepared to invest in, so that they could maximize their potential. I want their music to be world-renowned and to support this objective. Afro-Beats, Hip Hop, R&B, and Rapping are just a few areas that Loco could take to a global audience, but they haven’t truly experienced them linguistically.

I decided to put the word out through the two T’s: Touring and Technology. And so, “Loco Music Company PLC” was born!

This is our website that should give you more insight into Loco and its artists. I hope that you will enjoy it and look forward to seeing you in person at one of our events!

Yours sincerely

Rob Jarrett

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    Loco Music Company Achieves Milestone with Direct ISRC Authorisation from RISA

    In a significant development for the global music industry, the Loco Music Company, based in Cape Verde, has received direct authorisation from the Recording Industry of South Africa (RISA) to issue International Standard Recording Codes (ISRCs) worldwide. Read More about: Loco Music Company Achieves Milestone with Direct ISRC Authorisation from RISA

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    MOBO Awards – Loco official music partner

    Loco Music Company and the MOBO Organisation are excited to announce a partnership that embodies a shared vision of nurturing and promoting exceptional musical talent. Read More about: MOBO Awards – Loco official music partner

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    Breaking News

    Loco Music Company is the proud new partner of Académico do Sal.  As part Loco Musics, social policy, the one million escudos sponsorship, will be used to finance all the social and sporting activities planned for the year 2024. Read More about: Breaking News

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    Nicholas is an artist, from the heart of Massachusetts also known as “Black Sheep”. Born in the United States with Cape roots he has found success as a musician in the vibrant city of Lisbon, Portugal. His journey in the world of music serves as a testament to the importance… Read More about: Nicholas

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    Renata Santos

    Renata Melanie Neves Dos Santos, a versatile and talented artist, was born on October 19, 1997, with a passion for music coursing through her veins. Her journey in the world of music began at a tender age, and it became evident that she possessed a rare gift that would captivate audiences for years to come. Read More about: Renata Santos

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    Cynthia Ramos, better known by her stage name Nitry, was born on the vibrant island of São Vicente and spent most of her childhood in the scenic Monte Sossego region. At the age of nine, her life took a turn when she was separated from her mother due to emigration and grew up under the care of her father, who eventually followed suit. Read More about: Nitry

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    Prego Prego

    Walter dos Reis, better known as MC Prego Prego, is a Cape Verdean artist who has made a significant impact in the music industry. It all started with his first solo single entitled “Prego Prego” now, he has 10 more songs on the market and 3 EPs with hit songs like “So Badjon” Read More about: Prego Prego

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    Mark Delman.

    Mark Delman Lopes Tavares, a talented and passionate artist hailing from the vibrant island of São Vicente, is poised to make a lasting impact on the music industry. Read More about: Mark Delman.

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    MC Tranka Fulha.

    Tranka Fulha, also known as Mc Tranka Fulha, is a Cape Verdean musician and dancer who has made a name for himself in the national and international music scenes. Read More about: MC Tranka Fulha.

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    Erikson Renato Monteiro Gomes, known by his stage name Ary, is a talented musician and per- former from Mindelo, São Vicente Island, Cape Verde. Born on September 19, 1988, Ary grew up in a culturally rich environment with a passion for soccer, art, and dance. Read More about: Arybeatz.